APAC Intro – Cook Medical (English Version)

This brand introduction video for Cook Medical was designed for multiple applications and distribution, including trade show ‘booth-loop’ video, a meeting/presentation opener, and online branding targeted to the Asia-Pacific markets. Tom Wilker produced this piece for Cook Medical as part of a larger project to help develop Cook’s brand look and persona for their video presentations. We produced original photography and video in the US, Bangkok, Hong Kong and Shanghai to build Cook’s assets library for this project and ongoing use and creative continuity in future productions. We also produced a versatile score that may be re-mixed for a variety of applications along with a motion graphics package. The video was produced to final masters in both English and Chinese versions.