Advancing Lives – Bard Medical

Produced by Wilker Media Ltd for Bard Medical, this ‘Advancing Lives’ video was created as a cornerstone branding piece to communicate Bard’s role and relationships within the medical field to develop enhanced surgical procedures and improved patient care. The narrative is presented through a trio of voice-over performers and utilizes stock footage to portray one patient’s day and journey to treatment. The patient’s visual storyline is juxtaposed with footage illustrating the back-story of Bard research, consultation with physicians, ongoing partnership and coordination with medical practitioners, and the innovative Bard products and technology contributing to advanced medical treatment.